Is Skincare/Makeup Overpriced?

Is makeup/skincare overpriced? As you know, makeup and skincare are very popular at the moment. Although skincare and makeup is expensive. Some brands are okay pricing, it is still a lot for a $35 serum. To be fair there are other brands that are priced higher up. Some of the cheaper/higher priced skincare brands are Glow Recipe, Bubble, Tree Hut, The Ordinary, CeraVe, Peach slices, Etc. But there are also overpriced skin care brands such as Drunk Elephant, Clinique, Tacha, Charlotte Tilbury, Tlua and many more. We think that it is ridiculous to pay $95 for a serum and the cheaper alternatives are better, many people say. 

Here is a list of skincare brands we use:  

Lillie

1. CeraVe
2. Byoma
3. Peach Slices
4. Elub 
5. The Ordinary
6. COSRX
7. Aveeno 
8. Bubble 

Makinley

1.  Bubble
2.  Elf 
3.  Tree hut 

Chelsea

1. Tula
2. Elf
3. Starface
4. The ordinary
5. Bubble
6. Cosrx
7. Cetaphil
8. Cereve
9. Neutrogena 

Here is a list of the makeup brands we use:

Makeup brands

Lillie

1. Benefit 

Makinley

1. Tarte 
2. Elf
3. Ellen Tracy

Chelsea 

1. Tarte
2. Patrick ta
3. Elf
4. Luxaza
5. Tula 

Do you think skincare is overpriced?  What about makeup?  What is your favorite brand of makeup and skincare products do you use?